Blogs & Interviews

Insightful content for communications and digital experts
Articles by
Hayat Rachi
Benjamin Holman on cutting through the noise and avoiding information overload

Benjamin Holman on cutting through the noise and avoiding information overload

Benjamin Holman, communications business partner at Kirklees Council, shares his thoughts on producing comms that stand out in the information age.
Syeda Hasnain-Mohammed on organisation, drive and compassion

Syeda Hasnain-Mohammed on organisation, drive and compassion

Syeda Hasnain-Mohammed, head of communications at King's Health Partners, shares her take on the most crucial skills for a comms professional and the challenges of healthcare comms during the pandemic.
Karen Machado on "online fatigue" and the transition back to in-person

Karen Machado on "online fatigue" and the transition back to in-person

Karen Machado, PR and communications manager at EG, joins us to chat about her organisation's transition back to in-person work and the importance of comms to its success.
Charlotte Kissack on getting the jump on agile in the comms industry

Charlotte Kissack on getting the jump on agile in the comms industry

Charlotte Kissack, head of marketing and community engagement at Make Good Grow, shares with us her journey into comms and balancing career and motherhood.
Tina Sharma on the primacy of listening

Tina Sharma on the primacy of listening

Tina Sharma, PR & communications manager at Olympic Foundation for Culture and Heritage, joins us to chat about the challenges of short deadlines and the value of curiosity.
Sam Gough on moving on from static content to dynamic comms

Sam Gough on moving on from static content to dynamic comms

Sam Gough, head of communications at The Access Project, shares with us his take on being dynamic to match the digital environment.
Amy Reddington on adapting to changes on the fly

Amy Reddington on adapting to changes on the fly

Amy Reddington, senior communications officer at Jo's Cervical Cancer Trust, joins us to share her journey into comms and what she sees as the necessary skills to succeed.
Sarah Roberts on balancing urgency and strategy in hectic environments

Sarah Roberts on balancing urgency and strategy in hectic environments

Sarah Roberts, head of digital communications at Cambridge University Hospitals NHS Foundation Trust, joins us to chat about juggling urgent tasks and strategic goals.