Blogs & Interviews
Insightful content for communications and digital experts

Sarah Danzl on challenges of the past year, value of comms, and data-driven decisions
Sarah Danzl, head of global communications and client advocacy for Degreed, spoke with us about the multi-discipline nature of communications, and what it takes to stay on top of what often is a busy job.

Laura Dibb on comms diplomacy and becoming a 'mini expert'
Laura Dibb, head of communications, chats with us about some typical comms challenges and what's required to tackle them.

Passion or Pushiness? #ChooseToChallenge Assumptions About Women in Comms
We spoke to some stand-out women in comms to highlight and challenge the gender biases at play within the comms workforce across a diverse range of sectors.

Amy Huntley on finding a comms champion and cultivating diplomacy
Amy Huntley, head of digital and communications, joins us to chat about the role of comms in building up a organisation on the 'burning platform' of the 2008 financial crisis.

6 barriers to effective external communication and how to overcome them
Being understood by your audience has never been more critical. We've identified key barriers to effective external communication and how to overcome them.

Christian Cubitt on what makes a good communicator and how to become one
Christian Cubitt, director of communications and engagement at RICS, joins us for a chat on the incredible places comms has taken him, as well as his tips for an aspiring professional.

Embedding Empathy in Internal and External Communications
We’ve explored the differences between internal and external comms and asked just how important exercising empathy is in working life.

How Website Feedback Tools Can Improve External Communications in 2021
We dig deeper into the value website feedback tools can bring to your external communications team this year.

React & Share vs Hotjar vs Google Analytics: Why You Need All Three for Accessible Content and Reader Privacy
Which tool do you need to make sure that you’re going beyond hollow metrics to determine the quality of reader experience?

Jenny Pratt on the many disciplines under comms and qualitative information
Jenny Pratt, head of communications, joins us for a chat on her beginnings on communications and how to get into comms from other fields.